The James Bond Smirnoff Promotion
Smirnoff Vodka has announced a partnership with the new James Bond movie, Quantum of Solace, which is set to open in November. Starting in October a Smirnoff Black limited-edition stainless steel cocktail shaker will begin being sold in duty-free shops at airports worldwide.
“Almost half a century since the debut of the ‘shaken not stirred’ vodka martini, Smirnoff and James Bond are still the perfect match: two bold, iconic brands that epitomize originality and authenticity,” said Diageo Global Senior Vice-President Philip Gladman. “This renewed partnership gives vodka drinkers around the world a taste of the Bond lifestyle, from cocktails to prestigious VIP premieres.”
Smirnoff made it's original appearance alongside Bond in Dr No, the first James Bond movie, which premiered in 1962. Sean Connery’s request for a “martini, shaken not stirred” was made with Smirnoff vodka, and helped change how people made 007’s favorite cocktail.
Posted by Ghostshark under Spirits |
